Panera, an American chain of bakery-café, is petitioning the Food and Drug Administration (FDA) to define the term “egg.”
The restaurant company wants to better inform consumers about what they are getting when they order egg from a restaurant.
“The mission is not to call people out or claim that we are holier than thou,” said company CEO Blaine Hurst. “We want to start a conversation about transparency.”
Panera is known for its focus on healthy and fresh food and for challenging its competitors to step up their food game. The restaurant has adopted new welfare programs for livestock, cleaned up its bacon and called out McDonald’s sugary kid’s meals. Panera has also challenged Chipotle, leading them to quibble over what makes a true additive-free menu.
“Panera and our competitors use the FDA definitions to guide our product descriptions and names,” said Sara Burnett, director of wellness and food policy at Panera. “But in the case of eggs, we have no guidance. Brands can say they offer an egg sandwich, but sell an egg product that contains multiple additives.”
Burnett said Burger King, Taco Bell and Dunkin sell egg patties that contain more than five ingredients.