Kentucky Fried Chicken (KFC) rehired Bidvest Logistics to deliver the chickens to more than a third of its branches across the United Kingdom following last month’s supply flop.
The giant fast food chain was forced to temporarily close hundreds of stores after running out of chicken after the botched handover of its logistics contract to DHL and QSL.
“To put it simply,” KFC tweeted at the time, “we’ve got the chicken, we’ve got the restaurants, but we’ve just had issues getting them together.”
Bidvest lost out to its rivals when the contract was put out to tender in 2017, but it won some of that business back, after signing a long-term agreement to supply up to 350 of KFC’s 900 restaurants.
“We are delighted to welcome KFC back to Bidvest Logistics,” said its business unit director, Paul Whyte, who could not resist a dig at its rivals’ failings. “As the UK’s leading food service logistics specialist, we understand the complexities of delivering fresh chicken … We will provide them with a seamless return to our network.”
Some KFC outlets remain closed while others are offering a limited menu. The company said it had taken the decision to re-engage Bidvest as it tried to get “back to business as usual.”
“Our focus remains on ensuring our customers can enjoy our chicken without further disruption,” said a KFC spokesman. “With that in mind, the decision has been taken in conjunction with QSL and DHL to revert the distribution contract for up to 350 of our restaurants in the north of the UK back to Bidvest Logistics.